Dates: 06/2017 - 08/2017
Role: Visual Designer
Partners: DXD Creative Development
Scope: Enhance the existing Wells Fargo Digital Style Toolkit to offer guidance on the translation of brand core elements into digital design for both internal and external design teams.
Results: Updates ensured a unified customer experience across all touchpoints, supported creative teams in using the design system for new or redesigned projects, and provided a reference for imagery, typography, color, voice, and tone with the DXD team.
